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Swimwear consumer survey.

Where do you live?
South-Africa
Other than South-Africa
What age are you?
Between 16 to 25 years
Between 26 to 35 years
Between 36 to 45 years
Between 46 to 55
Above 55
What swimwear do you feel most confident in?
One piece
Bikini
Tankini
Skirtini
Swim dress
When choosing swimwear, what is most important to you?
Comfortable fit
Breast support
Tummy control
Flattering to your body type
How important do you think adjustable straps are on swimwear?
Always
Usually
Sometimes
Rarely
Never
What emotion do you want to feel when you're in your swimwear?
Sexy
Confident
Comfortable
Secure
Desired
Would you choose sexy over comfort?
Yes
No
How important is underwire breast support in your swimwear?
A great deal
A lot
A moderate amount
A little
None at all
How satisfied are you with swimwear currently available in South-Africa?
Very Satisfied
Satisfied
Dissatisfied
Very Dissatisfied
How often do you wear a swimsuit?
Once a week
Once a month
A few times a year
Once a year
How often do you purchase swimwear?
A new suit every season
At least 3 suits every season
Once a year
One every few years
Where do you shop for swimwear?
Local retailers
Boutiques
Online
Chain stores
What are you willing to spend on a high quality swimsuit?
Below R250
Between R250 and R500
Between R500 and R750
More than R750
Do you think South-African women can benefit by a swimsuit range designed specifically for the South-African women by local designer?
Yes
No
What is your current size?
14 / 38
16 / 40
18 / 42
20 / 44
22 / 46
Smaller than 12 / 36
Fuller than 22 / 46
12 / 36
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