Brand Equity of McDonald's in Singapore
Test Your McDonald's Brand Knowledge!
Discover how well you understand McDonald's brand equity in Singapore through our engaging quiz! This 22-question survey will assess your perceptions about McDonald's in terms of trust, quality, loyalty, and social responsibility.
Participate now to:
- Express your views on McDonald's brand attributes
- Contribute to valuable research
- Gain insights into consumer behavior
I will not buy other brands if McDonald's is at the store.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
I feel that McDonald's is trustworthy.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's is an honest brand.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
I feel comfortable when I buy McDonald's.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
I am committed to buying McDonald's.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's has consistent quality.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's has an acceptable standard of quality.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's would not last a long time
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's would perform consistently.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's is a brand I would enjoy.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's is reasonably priced.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
It is important that McDonald's is a healthy brand.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
The likelihood that McDonald's has a good reputation is very high.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
McDonald's would be my first choice.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
I consider myself to be loyal to McDonald's.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
I consider it important that McDonald's is environmentally responsible.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
I consider McDonald's as a socially responsible brand.
Strongly Disagree
Disagree
Slightly Disagree
Neutral
Slightly Agree
Agree
Strongly Agree
Your Gender?
Male
Female
Your Age?
Less than 21 yrs
21 - 30 yrs
31 - 40 yrs
41 - 50 yrs
51 - 60 yrs
Above 60 yrs
Your Annual Household Income?
Less than S$40,000
S$40,001 - S$80,000
S$80,001 - S$120,000
S$120,001 - $160,000
S$160,001 - S$200,000
Above S$200,001
Employment Status
Student
Homemaker
Part Time
Full Time
Retired
Self-employed
Your Educational Level
PSLE
O Levels
A Levels / Diploma
Degree
Masters / PHD
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