Starbucks Brand Manager Certification - Kroger Edition

A Starbucks coffee shop inside a Kroger grocery store, showcasing a cozy atmosphere with customers enjoying coffee, training materials displayed, and environmental initiatives.

Starbucks Brand Manager Certification - Kroger Edition

Test your knowledge and skills as a Starbucks Brand Manager with our comprehensive certification quiz tailored for Kroger. This quiz will challenge your understanding of promotional tools, customer service approaches, and sustainability initiatives at Starbucks.

11 engaging questions
Multiple choice and checkbox formats
Immediate feedback on your answers

11 Questions3 MinutesCreated by CoffeeChampion123

What promotional tools support your role as a Starbucks brand manager that update with each new promotion? Select all that apply.

Which tools can help you validate Starbucks is running to standard? Select all that apply.

What is the most important thing to consider BEFORE any training has started? Select all that apply.

Have the right candidate.

Identify a trainer.

Fill out the training plan.

Validate all training materials are on-hand.

What report can your Starbucks Lead use to see weekly sales, sales by category, and capture rate?

Customer Experience Scorecard

Weekly Update

Kroger Scorecard

Storelink

Our customer service commitment is to make every moment right for our customers. This means:

Smile. Greet every customer. Make drinks correctly. Say thank you.

Smile. Offer a friendly greeting. Learn customers' names and orders. Assume the best in others. Say thank you.

Smile. Customer names on cups. Show appreciation. Say thank you.

Smile. Engage in Conversation. Say thank you.

When customers are not satisfied, baristas should use the LATTE model. What is the LATTE model?

Listen. Acknowledge. Thank. Tell a manager. Engage in conversation.

Listen. Accept feedback. Tell a manager. Thank. Ensure satisfaction.

Listen. Apologize. Take action. Thank. Ensure satisfaction.

Listen. Apologize. Tell a manager. Thank. Ensure satisfaction.

What ONE question on our surveys gives you the customer connection score?

Were the baristas friendly?

I would recommend this store to family and friends.

Rate the overall experience in the store.

Did the barista make an effort to get to know you?

What are some examples of how Starbucks reduces the environmental impact in stores?

Using personal or for-here cups instead of paper cups.

Making used coffee grounds available for our customers through our "Grounds for your Garden" program.

Using the blender pitcher rinser to reduce water usage.

Posting signs in our store advertising ALL the ways we reduce our impact on the environment.

Continuing to find innovative ways to reduce our carbon footprint through product packaging and beverage components (such as the strawless lids).

ALL OF THE ABOVE

What are some benefits of partnering with Starbucks?

Proven business model that drives strong sales and return.

Delivering on the Starbucks Experience inspires customer loyalty.

Access to marketing and training materials that support every aspect of the retail experience.

Free coffee!

Access to a dedicated support partner for ongoing support with store operations, product, coffee, and business consultation.

ALL OF THE ABOVE

What does success look like in your role as a Starbucks Brand Manager? Select all that apply.

Checking in with the Starbucks team daily.

Being aware of current events, offers, and sales goals.

Meeting with my Starbucks Lead before each PPV to ensure alignment on the plan and goals for the upcoming promotion.

Starbucks sales are positive over last year, customer metrics are up, and my Starbucks Lead manages that business without needing anything from me.

Starbucks is profitable and achieving key metrics in customer service and sales.

ALL OF THE ABOVE

Starbucks Brand Manager Certification - Kroger Edition

Starbucks Brand Manager Certification - Kroger Edition

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