Tuesday 10-12 Tutorial Quiz

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Cultural Communication Quiz

Test your knowledge on the intricate theories of cultural communication with our engaging quiz. Covering a range of topics from Stuart Hall's encoding-decoding model to semiotics, this quiz is perfect for students and enthusiasts in cultural studies.

23 multiple choice questions
Explore foundational concepts in media and communication
Challenge your understanding of cultural theories

23 Questions6 MinutesCreated by EngagingMedia101

What are the three types of decoding Hall defined?

Dominant, oppositional, negotiated

Dominant, encoder, negotiated

Dominant, multiplexer, negotiated

Dominant, oppositional, decoder circuit

What are the communication processes Hall divided into 4 phases?

Production, circulation, distribution/consumption, reproduction

Production, reproduction, structuralism, circulation

Distribution/consumption, post structuralism, circulation, reproduction

Circulation, output, reproduction, circulation

What are 4 concerns and texts of cultural studies?

Culturalism, politics, feminism, postmodernism

Culturalism, marxism, enivornment, postmodernism

Culturalism, marxism, feminism, postmodernism

Culturalism, history, politics, postmodernism

What is a survey course?

Answer the question what do we already know

Complete a survey

A course dedicated to completing surveys

All of the above

Critical thinking helps…?

Identify the obvious and hidden messages

Make messages accurate as long as we are fully aware of the affects

Question our belief systems

All of the above

What are the mechanisms we have?

ARationality, Empires, Authority, Sight & Intuition

Authority, Rationality, Intuition, Visuals & Thought

Authority, Intuition, Tenacity, Empiricism & Rationality

Thought, Tenacity, Intuition, Authority & Empiricism

What is MPAA?

Media produced for Absorption in America

Motion Picture Association of America

An American trade association representing 3 major film studios of Hollywood

Media Production for Appropriate Audiences

Who said what in which channel to whom with what effect?

Lasswell (Transmission Model)

Osgood and Schramm

Cultivation Theory

All of the above

�The overt expression of physical force against others or self, or the compelling of action against one’s will on pain of being hurt or killed” is by who?

George Gerbner

Ferdinand De Saussaure

Glenn G. Sparks

Zac Efron

Stuart Hall defined decoding into three types; dominant, oppositional and negotiated. Which of these is described by Hall as ‘those that accept the dominant interpretation in general but modify it to meet the needs of their situation.

Dominant

Oppositional

Negotiated

None of the above

Who created the encoding-decoding model of communication?

Raymond Williams

Stuart Hall

E.P. Thompson

Richard Hoggart

What is Stuart Halls commercial definition of the term ‘popular’

Things which masses of people listen to, buy, read, consume, and seem to enjoy to the full.

Liked or admired by many people or by a particular person or group

Regarded with great favour, approval, or affection especially with the public.

Things which are commonly liked or approved

What are the four distinct phases of halls communication process?

Production, interpretation, reproduction, consumption

Production, circulation, distribution/consumption, reproduction

Encoding, circulation, distribution, reproduction

Encoding, circulating, distribution, decoding

Under uses and gratification approach, is the audience considered:

Passive

Directive

Active

Negotiative

The structuralist perspective is generally considered what?

Qualitative

Quantitative

Dominant

Oppositional

What are the 3 levels Shannon and Weavers Transmission model operates on?

Technical, semantic, effectiveness

Technical, semiotic, interdependent

Semantic, interrelated, efficiency

Effectiveness, technical, intentional

In the effort to reduce noise within messages sent in the transmission model, entropy can be best understood as...

Chaos

Noise

Unpredictability

Deciphering

What is concerned with semiology?

With signs and with the ways in which symbols are reproduced and retransmitted

With analysing language and for analysing how all sign and systems work

With meaning and with the ways in which meanings are produced and transmitted

None of the above

Who was not a key player in the theory of structuralism

Dennis Mcquail

John Fiske

Roland Barthes

Michel Foucault

The study of semiotics is made up of three areas of study these are...

The culture of systems into which signs are organised, a cultural context, The sign itself

The sign itself, The codes of systems into which signs are organised, The culture within which these codes and signs operate

The sign itself, a structural system, The cultural within which these codes and signs operate, the generation of meaning

Active audience, the codes of systems into which signs are organised, The sign itself

Soft power is...

The ability to achieve diplomatic objectives through power of attraction

The ability to achieve diplomatic objective through coercion

The ability to achieve diplomatic power through democracy

The ability to achieve diplomatic power through power of attraction

Tuesday 10-12 Tutorial Quiz

Cultural Communication Quiz

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