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JIF Questionnaire

A vibrant and enticing image of various peanut butter jars and spreads on a kitchen counter, with a person enjoying a peanut butter sandwich in the background.

Discover Your Peanut Butter Preferences

Take our quiz to explore your peanut butter preferences and see how you compare to others! Understand what factors influence your purchasing decisions and preferences for brands.

Find out which age group you belong to.
Learn about living arrangements and their impact on buying habits.
Discover your preference for peanut butter brands.

11 Questions3 MinutesCreated by TastingTree42

What Age Category are you within?

15-25

26-40

41-65

66+

What is your living arrangement?

Living Alone

Living with spouse or significant other

Living with Parents/Family

Other

Annual Income

$11,000-$19,000

$20,000-$35,000

$36,000-$55,000

$56,000-$75,000

$76,000-$100,000

$100,000+

Other

Which Peanut Butter Brand would you prefer to purchase?

Skippy

Kraft

JIF

Other

What is the most important quality in peanut butter?

Taste

Smell

Texture

Looks

Ingredients

Other

Would you be more inclined to purchase a product from a brand with a history of charitable actions?

Yes

From Least to Most, how likely are you to consider purchasing a showcased product of a different brand than you normally buy?

How often do you try new brands compared to "regular" purchases?

I buy the same brands everytime

I mix it up once and a while

I buy different brands often

New is always better!

How likely would you be to purchase JIF if other brands are available?

Not Likely

Somewhat Likely

Very Likely

If you're the primary grocery shopper in your household, what are you looking for the most when buying products?

Cost Effective

Sales/Price Cuts

Brand Name Products

Product Quality

Thank you for completing this survey!

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