Event Cinemas consumer report

What is your gender?

What is your age?

How many years have you lived in Australia?

Do you live in an Urban, suburban, or rural area?

How often do you watch movies?

Which cinemas have you previously watched a movie at? (please select all that apply)

What makes one cinema brand stand out from the others in a good way?

Why do you think some consumers prefer Event Cinemas over its competitors?

Why do you think some consumers do not prefer Event Cinemas over its competitors?

What is your overall impression of Event Cinemas in terms of price?

What is your overall impression of Event Cinemas in terms of quality? (consider factors such as sound, screening, seats, food, etc.)

What is something you would change about Event cinemas? Why?

Have you ever seen an ad for a cinema? (click all that apply)

Do you prefer going to the cinema or watching a move from a streaming service at home? Why

What do you think are the top three qualities that make a successful cinema, Why?

Would you be more inclined to go to the cinema if they let you bring your own snacks?

What is an incentive that you think cinemas should introduce? (e.g. Larger variety of movies, blankets, etc.)