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Thank you in advance for taking the time to complete this survey.
 
The purpose of the survey is to find out travelers’ motivations to visit a new destination and what activities they are interested in. By completing this short survey, you will be helping research for a design-based research report and a DMC/event company in Sint Maarten, looking to improve their outreach to better suit travelers like you
 
The results from the survey will be confidential and only used for the report. 

What is your age?
What is your gender?
Male
Female
Prefer not to answer.
When travelling, what groups of people do you frequently travel with? (pick max 2)
I travel frequently with friends
I travel frequently with family
I travel frequently with the company that I work with
I travel frequently with my business partners
I travel frequently by myself
I travel frequently with my partner
Which social media channel do you use the most?
Facebook
Instagram
TikTok
Youtube
X (formerly known as Twitter)
Do you currently follow any travel pages on social media?
Yes
No, not really
What would you say is your main motivation for travelling?
Exploration and adventure
Peace and relaxation
Cultural interest
History and nature
Culinary exploration
Wellness and health retreats
Networking and social meetups
When you travel to a new destination, what is something you see that would grab your attention or be of the most interest to you?
A promotional video or vlog of a company showcasing the destination
A magazine or brochure showcasing the destination and things to do
An information stand where I can ask questions and learn about activities and excursions
A social media reel showcasing influencers at the destination
From a scale of 1-5, how do you feel about the following statements when travelling
1 being not intersted and 5 being very interested
 
When I travel to a new destination...
"I want to learn more about local events, culture and traditions."
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When I travel to a new destination...
"I want to enjoy a day on the beach."
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When I travel to a new destination...
"I want to experience fun activities like snorkeling, jet skiing or scuba diving."
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When I travel to a new destination...
"I want to try local food and good cuisine."
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When I travel to a new destination...
"I want to relax at the spa and get a massage."
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When I travel to a new destination...
"I want to visit a local heritage site or the country's most important landmark."
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What are some of your fears when travelling to a new destination?
(Example: fear of being lost, anxiety, lack of connection to the culture)
What are some of your hopes/desires when travelling to a new destination?
(Example: meeting new people, comfortability)
What means of transportation do your prefer taking when travelling around a new destination?
Personal car/rental
Private taxi driver
Walking/Public transportation
How likely are you to book with a company that was recommended to you by your hotel/airbnb host?
1 being not likely and 5 being very likely
1
2
3
4
5
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0
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