What is the modern mans’ jewellery? And, Where is it heading?

You are being invited to take part in a research project. Before you decide, it is important for you to understand why this research is being done and what it will involve. Please take time to read the following information.
 
The research project is intended to provide the research focus for a module which forms part of my degree. The data will be compiled and used in a research study that will form the backbones of a design project for a men’s jewellery retail space. Total anonymity will be maintained throughout the research. It will attempt to gain an understanding of the jewellery market; why is the current market being focused on females, the current trend of men being more comfortable to express themselves through jewellery, and the modern need for a male focused jewellery space. You have been chosen to provide your insight of the current jewellery market as well as your own opinion and experiences with men’s jewellery and whether you want to see a dedicated men’s jewellery store on the modern high street.
 
Do you consent to taking part in the research study?
Yes, I consent to taking part in this research study.
No, I do not consent to being a part of the research study.
What age group do you fall into?
18-22
23-28
29-35
36-40
40+
Have you ever worn men's jewellery?
Yes
No
What type of men's jewellery have you worn? Select all that apply.
Watches
Wedding Band
Rings
Necklaces
Bracelets/Bangles
Other
Please Specify:
The jewellery you wear, what does it mean to you? Select all that apply.
Personal Connection
Faith Oriented
Fashion Statement
Other
Please Specify:
Do you think there are stereotypes associated with men who wear jewellery?
Yes
No
What do you think those stereotypes are?
Do you think there are any other barriers that prevent men from wearing jewellery?
Accessibility
Lack of options
Price
Other
Please Specify:
The definition of genderless jewellery differs from individual to individual; it can mean gender neutral jewellery, it could mean men can be more comfortable wearing jewellery that was once seen as feminine such as necklaces and bracelets, or simply the idea that jewellery has no gender and can be worn by anyone in any style.
 
With that in mind, what does genderless jewellery mean to you? Do you think jewellery should be genderless and if so to what extent? Please explain.
Have you, or would you ever wear genderless jewellery? ie; stacked necklaces, bangles, diamond tennis bracelets etc.
Yes
No
With the jewellery market currently being targeted to women, would you like to see a jewellers on the high street that is designed for men?
Yes
No
The results of this research will be written up in November 2022. If you would like a copy of the research report please provide your email address and you will be sent a copy by the researcher. If you have any questions please contact the researcher [email protected].
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