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EA Toolkit Usage and Needs

A visually appealing graphic showcasing various digital marketing assets and toolkits, with elements like social media icons, marketing materials, and engaging content layouts, vibrant colors and a modern design.

EA Toolkit Usage and Needs Survey

We want to understand how you utilize our toolkits to better serve your needs. Your feedback is crucial for enhancing our offerings. Participate in our quiz to share your insights and help us identify areas for improvement.

Share your average content usage
Identify the most and least utilized sections of the toolkits
Suggest areas for expansion and improvement

8 Questions2 MinutesCreated by EngagingContent101

What percentage of content are you using (on average) from each toolkit? Should be a rough estimate.

Which section(s) of our toolkits are utilized the most?

Social

A+ Content (ATF/BTF)

Videos (Campaign and How-To)

Digital Banners

Print (Duratran, Hand out card, Advertisement, Poster)

In-Store

Which section(s) of our toolkits are utilized the least?

Social

A+ Content (ATF/BTF)

Videos (Campaign and How-To)

Digital Banners

Print (Duratran, Hand out card, Advertisement, Poster)

In-Store

Which section(s) of our toolkits do you think require expansion and require additional assets?

Which touch points are these assets being used in your 360 GTM?

Specifically on the social assets, what type of content would you like see more of? (Rank them in the order of importance)

How-to application short form video
Regimen
Trend-based (ex. ASMR, Oddly Satisfying)
Benefits & claims focus
Ingredients highlight
Product & texture
Lifestyle
Stylized & flat lay
Parts model
Reviews
Other (specify)

Are there any other improvements and/or additional considerations that need to be made for social assets? (Ex. Vertical videos, real-life and relatable content, seasonal content, etc.)

Anything else you think should be considered?

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