The Brand Identity Profile™ Quiz 13

Which of the following best describes what you sell?

Product or service that is verifiably backed by data and research.

An experience that takes people out of their own world and into something unexpected.

A practical solution where a very logical process or product achieves a consistently clear result.

What type of content do you enjoy sharing the most on social media?

Content that shows people WHY they need what I sell through proof and numbers.

Content that catches people off guard because it is unexpected and unusual.

Content that practically shows people what they need to do to get results.

If your brand was an event, what kind of event would it be?

A symposium where brilliant minds come together and share ideas backed by facts.

An event where people leave reality and are brought into a world of story and entertainment.

A workshop or gym where we DO the work with me pushing them to make the change they want.

Which of the following do you believe most?

Choices based on good data are good choices.

Experiences do more to change the world than talking to people.

We need more people who do more and talk less in the world.

If you received $1M to create what you believe is the most important marketing campaign in the world, what kind of campaign would it be?

A campaign that puts misinterpreted data into context so people understand the truth.

A high production campaign that uses storytelling to inspire change.

A campaign that tells people exactly what to do to create a transformation.

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