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PPC

A vibrant illustration depicting digital marketing elements with a focus on PPC advertising, showcasing keywords, charts, and online ads in a dynamic and engaging style.

Test Your PPC Knowledge!

Are you ready to put your PPC skills to the test? This quiz will challenge your understanding of key concepts in pay-per-click advertising. Whether you are a beginner or have some experience, you'll find interesting questions that will help you learn more about effective PPC strategies.

4 Multiple Choice Questions
Learn key PPC concepts and terms
Quick and engaging quiz

4 Questions1 MinutesCreated by MarketingGuru321

Which is a negative key word for a Mexican restaurant advertising for new customers?

Happy Hour

Uniforms

Tacos

Margaritas

What is one of the five characteristics of a high-quality score?

High CTRs

Low CTRs

No use of Long-Tail Keywords

Looking at Your Account Activity only 1x per week

Which keyword type can you tell Google to to only display your ads when one or more words is in the query, preventing synonym matches?

Exact match

Broad match

Phrase match

Modified broad match

How often your PPC ads are triggered by relevant search queries can have what type of impact on the performance of your PPC campaigns?

Positive

Negative

It is Equal

Does not apply

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