Corporate Communications Content Creation Quiz
Corporate Communications Content Creation Quiz
Test your knowledge of effective corporate communication and content creation strategies with our engaging quiz. Ideal for marketers, content creators, and communications professionals!
- Learn key strategies for creating compelling content
- Discover how to stand out in a crowded market
- Enhance your promotional tactics and email marketing skills
What are some key strategies you can use when creating convincing content? Choose all that apply.
A. Find a proven topic
B. Find an effective key word for your SEO
C. Choose a content format that works best for you
D. Publish an amazing piece of content
E. Optimize your content for SEO
F. All the above
Select the ways you can get your content to standout. Choose all that apply.
A. Publish actionable content
B. Use lots of examples in your posts
C. Be open and honest and reveal company secrets
D. Focus on the user experience
E. Use images
What are three ways to strategically promote your content?
A. Through content roundups – get your link before someone who runs a weekly roundup
B. Post it only on your company’s website so you can direct traffic there
C. Promote your content in your email newsletter
D. Boost them through Facebook posts and other social media platforms
E. By bombarding your audience through emails and SMS
What makes a good email subject line? Select all that apply.
A. Urgency and curiosity
B. Personalisation
C. Offers
D. Relevance and timeliness
E. Scare tactics or threats
F. Cool stories
G. Name recognition
H. All the above
Audio is a key trend in 2022, particularly podcasts! How many hours of podcasts did US consumers listen to last year?
A. US consumers listened to nearly 15 million hours of podcasts in 2021
B. U.S. Consumers listened to nearly 15 billion hours of podcasts in 2021
C. U.S. Consumers listened to nearly 10 billion hours of podcasts in 2021
D. U.S. Consumers listened to nearly 1 million hours of podcasts in 2021
E. U.S. Consumers listened to nearly 20 billion hours of podcasts in 2021
An estimated 85 million people used augmented reality or virtual reality in 2021. Choose the phrase that best defines the metaverse?
A. It is the future of the internet
B. It's a deeply uncomfortable, worse version of Zoom
C. The metaverse is still being built. It's too new to define what it means.
D. Virtual reality - characterized by persistent virtual worlds that continue to exist even when you're not playing - as well as augmented reality that combines aspects of the digital and physical worlds.
E. A character from the TV show VR Troopers
F. A virtual-reality space in which users can interact with a computer-generated environment and other users
What are some things you need to check for when researching your competitors? Choose all that apply.
A. The products and services your competition is offering
B. The content they are publishing on their website and on social networking sites
C. Their social media strategy
D. How much money they pay their employees
E. Their SEO strategy
F. Their level of social success
G. Your competition’s overall strengths and weaknesses
H. All the above
Why do you need to find out what your competitors are doing?
A. Competitor research let’s us see where they’re thriving – and where they’re failing
B. Competitor research allows you to improve your USPs
C. Competitor research gives you a better insight about your flaws
D. Competitor research gives you better understanding of customer expectations
E. Competitor research helps you prove to your managers the company is going in the wrong direction
Choose the top five tips to creating good content
A. Keep it clear, concise and focused
B. People are interested in long videos with colourful imagery
C. Edit, edit, edit
D. Make the content actionable
E. Add images
F. Provide answers
G. Write about salacious topics that will pique interest
H. Use sensational headlines that will grab your audience’s attention
Select three key factors of a good email subject line?
A. Create a sense of importance and build anticipation
B. Make sure you use an aggressive sales pitch – you want them to buy your product
C. Open ended questions – build curiosity
D. Tell them what’s inside and be honest
E. Make your audience feel special
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