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Digital Marketing Insights Quiz

Test your knowledge of digital marketing concepts and strategies with our engaging quiz. Whether you're a seasoned professional or just starting out, this quiz will help reinforce your understanding of key principles in the industry.

Challenge yourself with questions about:

Advertising metrics and their implications
Social media marketing practices
Website tracking and analytics

7 Questions2 MinutesCreated by StrategicMind435

When analyzing the level of pricing on the various levels in the conversion funnel (CPA CPM etc.) you will see a cost/funnel level relation. Which statement below explains with this relation?

Cost per mille will be higher than price per sale

Cost per sale will be lower than price per click

Cost per lead will be higher than price per sale

Cost per mille will be lower than price per sale

Facebook allows you to customize the image you use by placement

True

False

With the pixel, your website can send the value of a product sold to Facebook.

True

False

Interest expansion is typically off by default

True

False

What determines the optimization options available to you?

Objective

Placement

Targeting

Budger

When using dynamic creative, it is a true A/B test -- there will not be overlap between audiences

True

False

The pixel makes it possible to target people based on the specific events that were performed on your website (exact product purchased, price, quantity)

True

False

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