Thesis Survey: luxury desire
My thesis title: The exploration of Tik Tok and Instagram’s role in Gen Zs desire for luxury fashion accessories
Time duration of survey: 3-5 minutes
This survey was created to allow me to further my primary research in the topic of my thesis. Throughout the questions, we will explore the desire for luxury and how it may be influenced by social media such as Tik Tok and Instagram. I appreciate you taking the time to answer these questions, they will greatly improve my research. Please try to answer every question truthfully and intentionally as possible to ensure valuable results.
Thank you,
Kendal
Unpacking Luxury: Gen Z & Social Media Influence
Are you part of Gen Z and curious about the impact of social media on your desire for luxury fashion accessories? Take our quick survey to explore how platforms like TikTok and Instagram shape your spending habits and fashion choices!
- Discover your peers' purchasing behavior
- Understand the role of social media in luxury fashion
- Your responses will contribute to valuable research
Do you follow any luxury fashion brands on social media?
Yes
No
Around how many luxury fashion items have you purchased in your lifetime?
1-3
4-6
7-9
10+
Have you ever impulsively purchased a luxury fashion Item?
Yes
No
If you have impulsively purchased a luxury fashion item, was this impulsiveness ever influenced by Tik Tok, Instagram, or both?
Tik Tok
Instagram
Both
None of the above
Have you ever asked to be gifted a luxury fashion item?
Yes
No
If yes, around how many luxury fashion items have you asked to be gifted in your lifetime?
1-5
6-10
11-15
16-20
21+
Which media do you believe is more influential to your spending habits?
Tik Tok
Instagram
Neither
If Tik Tok did not exist, would you be as updated about new luxury fashion brands as you are now?
Yes
No
If Instagram did not exist, would you be as updated about new luxury fashion brands as you are now?
Yes
No
How old are you?
10-17
18-25
26-33
34-41
Other
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