The Importance of Digital Marketing and Its Impacts in the Automotive Industry

1. How much time you spend on the internet daily?
Less than 1 hour
Between 2 and 3 hours
Above 3 hours
2. Can you please describe your online surfing routine?
E-mail
Communicating
Socializing
Information Search
Other
Please Specify:
3. Today, companies are using internet to reach and communicate with you as a customer. How do you feel about this way of communication through internet?
Useful
Annoying
Time Consuming
Effective
Entertaining
Fun
4. How would you describe your involvement to this communication
Active
Passive
Surfer
Like to socialize through the internet
Like to order through the internet
5. Do you believe that the online experience is more efficient than traditional marketing?
Yes
No
6. How likely are you to consider your information search to be fully online? (5 Being most likely)
1
2
3
4
5
7. Do you believe that virtual automotive showrooms provide the same experience as visiting a showroom?
Yes
No
8. On which stage would you move from online to offline while buying a vehicle?
Information Search
Alternatives Evaluation
Purchase Decision
9. How much time do you spend daily on social media platforms?
Less than 1 hour
Between 2 and 3 hours
More than 3 hours
11. If you would have to choose from five of this attributes, how would you describe the internet as a way of communication? [Please rate from 1(most important) to 5(less important)]
Easy to reject
Enjoyable
Trustworthy
Informative
Convenient
Acceptable
Entertaining
Reliable
Appropriate
12. What is your main concern while using online sites for your information search or purchase?
Fraud
Quality
Being Deceived
Loss of face to face experience
{"name":"The Importance of Digital Marketing and Its Impacts in the Automotive Industry", "url":"https://www.supersurvey.com/QPREVIEW","txt":"1. How much time you spend on the internet daily?, 2. Can you please describe your online surfing routine?, 3. Today, companies are using internet to reach and communicate with you as a customer. How do you feel about this way of communication through internet?","img":"https://www.supersurvey.com/3012/images/ogquiz.png"}
Make your own Survey
- it's free to start.