10+ Net Promoter® Score (NPS) Survey Questions You Need to Ask and Why They Matter
Elevate Your Customer Insights: Transform Your Net Promoter® Score Survey with These Strategic Questions
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Supercharge Your Growth with an NPS Survey Template That Actually Works!
Ready to charm your customers? Start with the magic wand of Net Promoter® Score and ask them the core question: "How likely are you to recommend our company?" Sprinkle in follow-up queries and watch insights flow. Research like The One Number You Need to Grow and wisdom from HotInk prove that a well-crafted NPS survey is your secret weapon to boost profits and loyalty. Want to recruit your team's voice? Try our employee net promoter score (enps) survey for internal cheers, and peek at our net promoter survey best practices to refine your game. Plus, for a smooth start, explore our survey maker and get your creative juices flowing.
Your NPS Survey must bend and twist to your unique customer journey - think custom ratings, superstar follow-up prompts, and open stories. Studies in Sustainability and insights from Polarbit show that companies dialing in their questions soar in efficiency and reputation. A nimble template offers scalable score sliders and free-text boxes, turning feedback into a nonstop improvement party. For a full feedback fiesta, pair it with our customer feedback survey and product review process, and don't forget the extra layer of insight from an employee nps survey to align your customer love with team vibes.
Dive Deep and Discover with Your Free NPS Survey and Pro-Level Questions!
Who knew uncovering customer love could be so fun? Launch a free Net Promoter® Score Survey armed with expert-crafted questions to get 5-star feedback. Start with the classic "How likely are you to recommend us?" and dive into, "What tweaks would make you rate us higher?" Research like The One Number You Need to Grow and the creative spark from HotInk reveal that this dynamic duo can drive up to 40% more engagement. Turn raw scores into golden insights on customer loyalty and market trends.
Use this free NPS survey to craft a feedback symphony that fuels service upgrades and product innovations. Blend your NPS data with our customer satisfaction survey , spin in feedback from your customer feedback survey, and fine-tune with our product review framework. Toss in insights from an employee nps survey to sync team mojo with customer happiness. Want to benchmark like a boss? Check out our deep-dive competitive nps survey analysis, and watch every response propel you toward rock-solid loyalty and unstoppable growth.
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How likely are you to recommend our product/service to a friend or colleague?This question is crucial to measure customer advocacy and loyalty. |
What is the primary reason for your score?This question will help identify areas for improvement. |
Considering your complete experience with our company, how likely would you be to recommend us to a friend or colleague?This question provides a holistic view of the customer's experience with the company. |
Based on our product quality, how likely are you to recommend us to a friend or colleague?This question assesses the impact of product quality on customer loyalty. |
Based on our customer service, how likely are you to recommend us to a friend or colleague?This question focuses on the influence of customer service on recommendations. |
Based on our pricing, how likely are you to recommend us to a friend or colleague?This question helps understand the role of pricing in customer recommendations. |
Based on the value for money of our products/services, how likely are you to recommend us to a friend or colleague?This question evaluates whether the perceived value for money influences recommendations. |
Based on our brand reputation, how likely are you to recommend us to a friend or colleague?This question gauges the impact of brand reputation on customer advocacy. |
Based on our business ethics, how likely are you to recommend us to a friend or colleague?This question determines the influence of business ethics on customer recommendations. |
Based on our social responsibility, how likely are you to recommend us to a friend or colleague?This question assesses the role of social responsibility in customer loyalty. |
Based on our environmental sustainability practices, how likely are you to recommend us to a friend or colleague?This question helps understand if environmental sustainability practices influence customer loyalty. |
Based on our innovation and technology, how likely are you to recommend us to a friend or colleague?This question focuses on the impact of innovation and technology on customer recommendations. |
How satisfied are you with the overall service you received?This question helps to evaluate customer satisfaction levels. |
Did our service meet your expectations?This question is useful to assess if we are meeting customer expectations. |
How satisfied are you with the quality of our product/service?This question assesses customer satisfaction with the quality of our offerings. |
How satisfied are you with the value for money of our product/service?This question measures customer satisfaction regarding the value for money of our offerings. |
How satisfied are you with our customer service?This question evaluates customer satisfaction with our customer service. |
How satisfied are you with the response time of our customer service?This question helps understand customer satisfaction with our customer service response time. |
How satisfied are you with the knowledge and competence of our customer service staff?This question assesses customer satisfaction with the knowledge and competence of our customer service staff. |
How satisfied are you with the friendliness and approachability of our customer service staff?This question measures customer satisfaction with the friendliness and approachability of our customer service staff. |
How satisfied are you with our pricing?This question evaluates customer satisfaction with our pricing. |
How satisfied are you with our product/service availability?This question assesses customer satisfaction with the availability of our offerings. |
How satisfied are you with our delivery time?This question measures customer satisfaction with our delivery time. |
How satisfied are you with our website or app usability?This question evaluates customer satisfaction with the usability of our website or app. |
What specific improvements would you suggest to enhance our services?This open-ended question captures actionable insights for service enhancement. |
How likely are you to continue using our services in the future?This question helps to measure customer retention intentions. |
What features would you like us to add to our product/service?This question helps understand customer expectations for product/service enhancements. |
What do you like least about our product/service?This question identifies potential areas of dissatisfaction that can be improved. |
What do you like most about our product/service?This question uncovers what customers value most, which can be leveraged to attract new customers. |
What can we do to make you rate us 10 in your next NPS survey?This question provides specific insights on what needs to be done to achieve the highest customer loyalty. |
If you could change one thing about our product/service, what would it be?This question helps identify the most pressing changes customers desire. |
How can we improve our customer service?This question captures customer suggestions for enhancing customer service. |
How can we improve our product/service quality?This question gathers customer feedback for improving product/service quality. |
How can we improve our pricing?This question collects customer opinions on pricing adjustments. |
What additional services would you like us to offer?This question helps understand customer needs for additional services. |
What can we do to enhance your overall experience with our company?This question captures comprehensive feedback for improving the overall customer experience. |
Which age group do you belong to?This question is crucial to segment customers based on age demographics. |
What is your occupation?This question helps understand the professional background of customers. |
What is your highest educational qualification?This question provides insights into the educational background of customers. |
Which city do you live in?This question helps identify customer locations for geographical segmentation. |
What is your household income?This question provides insights into the income level of customers for pricing strategy adjustments. |
What is your marital status?This question helps understand the lifestyle and needs of customers based on their marital status. |
Do you have children?This question identifies if customers have children, which can influence their purchasing behavior. |
What is your gender?This question helps segment customers based on gender for targeted marketing strategies. |
What is your ethnicity?This question provides insights into the ethnic diversity of customers. |
What are your hobbies and interests?This question helps understand customer interests for personalized marketing. |
What type of industry do you work in?This question provides insights into the professional contexts of customers. |
How often do you use our product/service?This question measures the frequency of usage, which can be correlated with customer loyalty. |
How often do you interact with our brand?This question helps assess customer engagement frequency. |
Have you referred our services to others in the past?This question measures past referral behavior, which can be a strong indicator of customer satisfaction and loyalty. |
Are you a member of our loyalty program?This question identifies customers who are already engaged with the brand through the loyalty program. |
Have you participated in any of our events or webinars?This question helps identify customers who are actively engaged with the brand. |
Do you follow us on social media?This question measures the level of digital engagement with the brand. |
Have you ever contacted our customer service?This question identifies customers who have had direct interaction with the company. |
Have you ever made a repeat purchase?This question helps identify loyal customers who have made multiple purchases. |
Have you ever written a review about our product/service?This question identifies customers who have taken the time to provide feedback, indicating a higher level of engagement. |
Do you read our emails or newsletters?This question helps understand the effectiveness of our email communication. |
Have you ever used a promotional code or coupon from us?This question identifies customers who are responsive to promotional offers, which can be valuable for future marketing strategies. |
Have you ever participated in our customer feedback surveys?This question identifies customers who are willing to invest their time to provide feedback, indicating higher engagement. |
Have you ever visited our physical store or office?This question helps identify customers who have had a physical interaction with the brand, which might affect their perception and loyalty. |
What is an NPS survey maker and why is it useful?
What is an NPS survey template and how can it help me?
How do I create a Net Promoter Score survey?
Why should I use a free NPS survey tool for my business?
What are the essential NPS survey questions I should include?
- How likely are you to recommend our company to a friend or colleague?
- What is the primary reason for your score?
- What can we do to improve your experience?
