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Help me pick a tagline to go along with my business name, Replenish Marketplace, to help clarify what my shop offers.   As my friends and confidants, differentiated shoppers and demographics, I am asking for your feedback on several taglines to describe my business and help shoppers get better insight into what the shop is, does and sells. As you know, the business will be a "zero-waste" "refill" shop, catering to all shoppers who want to skip disposable packaging, get their naked goods, help the environment and their health. Other East Bay refill shop names include: ReUp Refill, Fillgood, and The Filling Station.   I am toying with Replenish Marketplace, as there are other Replenish named businesses, and my url is replenishmarketplace.com.  But, this is still open so I will have some tags that incorporate Marketplace.  In those cases, I would only use Replenish as the primary name.   I am looking for a tagline that is: easily branded, rolls off the tongue, is memorable, and makes clear what we do. It would be used for targeted marketing, the window, etc. My mission: to reduce the use of single-use plastic in everyday life by offering an easy alternative to all shoppers. My core values are: sustainability, convenience and ease, health, inspiration. Please help me by answering the following three questions. Remarks about your choices are welcome feedback.   Finally, please keep the name and potential taglines confidential at this time.  Thanks!  I appreciate your help!